Blush hues and shades of grey line the first rack as you enter Refine |
Refine Boutique, located in Cathedral Heights, just opened in September. I spent some time last Saturday chatting with the owner, Tanya Semsar. What I learned is that there is a little bit for everyone at Refine, from the options of customer service to the pieces themselves.
Upon entering Refine, it's easy to be struck by the beautifully curated racks of sweaters, dresses, and everything in-between. But what caught my attention the most at Refine is the unique business model Tanya has developed.
Here's the skinny - if you live within a 20 mile radius of Refine (which is pretty much all of DC), Refine will come to your house with options to choose from. Simply fill out a customer profile indicating your typical size, styles, etc. and Refine will curate a collection of options for you.
You may think, wow, how luxurious! When would I need a service like that? Well, how about when you are packing for a last minute business trip? Or are scrambling for an evening event your boss sprung on you at 4pm? What if you are a working Mom with kids that finds it impossible to get everyone out of the house just so you can pick up that one outfit you desperately need?
Exactly. We've all been there, consider this your concierge service to boutique fashion. Best part is, if you fall within that 20 mile radius, there is no charge for the home shopping service.
Important thing to note: Refine is open by appointment only. What I love about this concept is that you can schedule your time to have the shop to yourself with no lines for the dressing room or to check out. Refine truly is a special shopping experience which is what we all hope for when going boutique.
To set up your first appointment, email refineboutique@gmail.com.
No comments:
Post a Comment